26 October, 2012 - - Uncategorized -

It used to be that stores competed with other stores. Drops in sales were attributed to seasons or economic trends. Typically if customers went somewhere other than your store, all you needed to do was check out your competitors to find out. With today’s technology driven shopping and buying habits, physical stores have new challenges […]

25 October, 2012 - - News -

The article “Worth The Deal? Groceries Get A Personalized Price” describes the practices many grocery stores use to provide reduced prices to loyal customers. It originally started with loyalty cards but has expanded to smartphone apps, and mailing coupons to customers based on their buying habits. Some customers justify these discounts due to their shopping […]

25 October, 2012 - - News -

This article discusses the evolution of social media and business contact strategies given emerging technologies. It describes Emanuele Quintarelli’s ‘social business’ model that maximizes ‘co-created’ material and information exchange with all parts of the business relationship model. Read the full article here: What’s the next step after social CRM?

25 October, 2012 - - News -

The rapid change in our technology is so stunning, that it has left many of us frantically trying to keep up. The retail industry is no exception. They have been forced to almost completely change the way they operate just to stay competitive. Those who have embraced the new technology find themselves with a definite […]

24 October, 2012 - - News -

Many mobile developers believe their industry is disruptive in that they provide a medium for start-ups that allows them to compete with larger well-established companies.  Social media is one such area of mobile technology that can give small businesses a fighting chance by allowing them to advertise free, communicate with the target markets, and grow […]

24 October, 2012 - - News -

As more shoppers go online to find deals, retailers are looking for more ways to use online effectiveness – shorter lines, no waiting, coupon options, etc. – to engage shoppers once they are through physical doors. One way, is by using the online space for in-store check out via tablets, online POS systems to manage […]

24 October, 2012 - - News -

Is your company running low on old customers and new? Well, try these few helpful tips to make sure that your brand is still fresh in peoples’ minds without violating their online experience. You can buy a little ad space on a more popular site, or you can make a blog so that people will […]

23 October, 2012 - - News -

The new generation of workers, the 20 something year old Millenials, have grown up in a world filled with technology and rapid technological advancement. To attract them to your workforce, you will need to approach the hiring process differently. For example, this group is very social media savvy. They will know about your company before […]

23 October, 2012 - - News -

Recent research has shown that the human brain does not slow down as we age. Instead, more mature brains merely process new information differently than younger brains. Mature brains have more control over emotions and can focus on a topic for a longer amount of time than younger brains. However, older brains have trouble processing […]

23 October, 2012 - - News -

Everyone makes mistakes, including business owners. Denying mistakes would be an even bigger mistake however. The solution is simple: Own up to your mistake. People like someone who isn’t afraid to admit to having imperfections. This doesn’t make it okay to mess up continuously so ensure that you avoid a similar situation by making sure […]

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