4 February, 2013 - - News -

Convenience store sales trends are shifting from the traditional sources of profit from cigarette sales to sales of food products. Cigarette sales are on the decline due to the economy. While food sales from fresh fruit, to prepared food, and fountain drinks are on the rise. Stores are looking for more alternatives to serve additional […]

4 February, 2013 - - News -

Food commodity prices have increased recently due to severe droughts. This could force restaurant operators to change their menus or raise prices. Some are trying to make product contracts to keep prices low, while others pursue limited-time offers. Beef and pork are expected to have the greatest price increases, so some are shifting their focus […]

4 February, 2013 - - News -

Twitter, a social networking platform used daily by millions of people around the world, can be an incredibly effective medium for advertising a product or services. There are several different ways businesses can target their audience, such as negative keyword targeting and Promoted Tweets. Both can be incredibly useful for a marketing team breaking into […]

1 February, 2013 - - News -

The ban on large soda sizes in New York is drawing many opponents, including the American Beverage Association. They say that the ban is unfair because it bans large drinks in smaller businesses while allowing larger chains to keep selling large drink sizes. Restaurants, movie theaters, arenas, and stadiums are only allowed to sell drinks […]

1 February, 2013 - - News -

This article talks about the advertising efforts of some of the major fast food chains, such as Pizza Hut, Taco Bell, and KFC, in anticipation of the upcoming Superbowl XLVII. Information is given on some package and combo food deals, as well as promotional events, contests, and giveaways being offered by these restaurants. Read the […]

1 February, 2013 - - News -

The Super Bowl is not just about the game, but the commercials sandwiched between the action. Knowing how to leverage those pricey few seconds is the key to a great marketing strategy. Concepts such as keeping things simple, being relevant, and being mindful of production values make the difference between a successful campaign and a […]

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