Small businesses that are trying to expand their online presence tend to make many simple, but often severe, mistakes on their websites. Some small changes can make a major difference in a site’s effectiveness. To start, make sure your phone number and email address are available, keep your keywords up to date, advertise yourself on social media sites, and always check to see how your business appears to anyone that might Google it.
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Extend Your Local Marketing Reach With These Six Steps | Small Business Technology