The article discusses how same day delivery is not as important as free delivery for online shoppers. Research by the Boston Consulting Group shows more people believe lower prices and free delivery will make the online shopping experience better than same day delivery. Despite this research, companies such as Ebay, Nordstroms, and Walmart are all battling each other with same day delivery.
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For Online Shoppers, Same-Day Delivery Not a Lure | BusinessNewsDaily.com