This article aims to show how important social media has become for many restaurants. It points out that a recent study showed more than one third of people aged 18-54 follow their favorite restaurant brands on social media sites like Facebook, Twitter, Instagram and Pinterest. Obviously, with this many people using social media, restaurants who aren’t involved are at of risking losing a lot of potential patrons!
Read the full article here:
Marketing analytics on the visual Web: A Guide for restaurants | FastCasual.com